The most complex project of my time at Scenid was the Scenid Cloud. Scenid Cloud is a B2B ecosystem that houses an effective customer database, a powerful business insights tool as well as a web builder. Originally commissioned individually for a major client, we designed and developed these systems with a shared ecosystem in mind over the course of 3.5 years. Throughout this time I was the sole nominal designer on the team. When I started working on these products I was still an intern but by the time I left I was a senior designer.  I was responsible for the products’ conceptual functionality as well as their continuity within the Scenid Cloud. Though the products were not evenly worked on, the customer database Customers received the most attention.

Customers – customer relationship management

Customers is a customer relationship management system that users document important customer information and take note of communications. It focuses on accurately reflecting company structures and working relationships between employees and companies. 

It was originally commissioned by a governmental health care institution to collect data about and maintain relationships with health care providers in a large German state. Customers helps them fulfil one of their biggest duties as a government funded health care institution – which is to make sure all health care providers in the state regularly report to authorities. 

In the time since the new version was launched there have been a lot less complaints and more proactive ideas and the product has taken over responsibilities from other products within our client’s intranet. Over those years I developed a close working relationship with our stakeholders and managed to collaborate effectively in order to improve their work flows.

Redesigning the CRM system Customers was one of my first projects at Scenid. A version of this product was already in use on premise at one of the company’s biggest clients and they had just greenlit the second version. The goal therein was to make the data that was stored in Customers more accessible to users.

Insights – business information system

As with Customers, there was also a first version of Insights, a business information system commissioned by the same client as Customers. And just as with Customers, a redesign was being planned when I joined the team. 

The first version of Insights was a dashboard that kept track of specific predetermined KPIs, showing certain data in tables and other on line graphs and bar charts. The new version was going to be more flexible. Our idea for the redesign was to enable users to create their own dashboards keeping track of the KPIs that mattered most to them. 

Creating a product with these capabilities took a lot of time and capacity. The new version was developed across the space of 2-3 years. First, we created a system where users could create their own dashboards. Second, we added data import capabilities, so users could upload data tables of their choosing, as well as a graph building tool to enable users to convert their data into graphs and other visual elements. With these features we made it possible for users to keep track of whichever KPI they deemed important enough.